SWAROVSKI – the background
For more than a century, SWAROVSKI Crystal has been setting standards in contemporary design. The company still feels committed to founder Daniel SWAROVSKI's vision "to constantly improve what is good". Since 1895, the brand has developed precision-cut crystals plus synthetic and genuine precious stones. The company is based in Wattens in Austria and is now represented in over 120 countries. Nevertheless, the family-run company has always retained its traditional management structure and combined it with an international approach and future-oriented thinking.
Crystal kindles the creative spark
With each new collection, SWAROVSKI crystal jewellery becomes even more inspiring and original. Every season, the unusual jewellery is joined by clocks and interior design accessories created using different colours, materials and innovative technology which further enhance the existing quality and unmistakeable character of the brand. The fashion jewellery is the perfect accessory for any outfit. The brand has also introduced a men's collection to join the timeless and tasteful, exclusive and avant-garde ladies' collections. It predominantly features materials such as leather, stainless steel and silver. The collection is aimed at trend-conscious men who wish to lend their appearance a classic yet modern air.